I have linked to Israel’s work before and I have seen him talk about the social contract that he made at BMC in 2006.
However this new post and the attached slide share decks give the seldom-heard whole story. Israel has also provided a new introduction with a solid historical as well as current context; this makes the social contract concept even easier to apply in today’s turbulent times.
This post hits the heart and mind of leaders of Agile teams. I have responsibility for our product development and operations teams at Rally. This post caused me to find ways to double my efforts to lead our team from “within” as we are expanding with a new office/team as well as continuing down the flow-pull-innovate road of agile expertise.
Check out some of Israel’s other great work by visiting his blog, The Agile Executive
Side note: Many people love to give folks that live in Boulder, Colorado a ribbing about spiritual “woo-woo” focus (home of natural food including soy and herbal tea, Naropa Insitute and plenty of hippies).
I think many skeptics like to give that same line to folks who talk about the “people” side of effective Agile enterprise adoption.
Israel’s post is all about managing and leading the team – without this kind of leadership you will be destine to always remain an Agile amateur. Think big about your Agile adoption, but also think big about your personal journey to this level of team leadership. Everyone wins on this journey and this posts keeps you on the rails, especially in these times.
Right now, we are all working through our 2009 budget process with the unknowns of the economic recession staring us in the face. This budgeting cycle holds more unknowns than we’ve seen in awhile, so it’s making everyone cautious about finding the right moves that will cut costs in the short term without damaging our businesses.
Unfortunately, layoffs may be part of the solution to achieving short-term savings, especially for firms hit hard by the recession. In short, layoffs suck. These highly personal actions are sad, and I am sure you and your staff may need some time to grieve the losses. But prior to cuts, there is a bigger issue to consider while managing belt tightening -– your long-term vision and direction. Put simply, it is imperative to refresh your 2009 vision before the cutbacks, or you risk destroying the morale of the whole team, losing key personnel, and dropping market share.
As you look to make cost-saving cuts, the first question is, how are you going behave?
- Take the easy way out and cut in a way that fixes the short-term at the risk of harming your long-term prospects. “Across the board” cuts fit this behavior.
- Rise to the occasion and cut in ways that meet short-term needs and advance your long-term goals.
On Nov. 9, Rahm Emanuel, the new chief of staff for President-elect Barack Obama said, “Rule one: Never allow a crisis to go to waste… They are opportunities to do big things.” Clearly Mr. Emanuel is reacting by rising to the occasion – scenario number 2.
The trick to taking advantage of this crisis is to resist the pressure to simply cut without a long-term plan that everyone understands. When you do not have long-term goals, short-term fixes always lead to unintended consequences that are typically worse than the original problem. Said another way: While we sometimes get some of the intended consequences, we always get all of the unintended consequences.
A key goal of every IT department is to reduce the time and effort needed to deliver value to the business. To accomplish this, the best long-term trend we have in IT beyond Moore’s law and the power of the Internet is the improvement of IT agility. Increasing IT agility is important because it provides a value innovation and delivery method that harnesses these fundamental advances in infrastructure.
Tom Poppendieck, a leader in the Lean IT movement, recently said, “You can’t cut costs by focusing on cutting costs. You’ve got to focus on the changes that will lower your costs over the long run.”
If you are exploring the adoption of agile software development practices and you’re prepared to rise to the occasion, this recession and the resulting belt-tightening gives you an opportunity. You have the opportunity to rally your company around a vision that will not just cut costs, but improve morale and help you grow your business in the next economic spring.
IT agility
For the 70% of you who have not adopted enterprise agility, let’s do a quick overview. Agile practices enable teams to build less, but return the same value by focusing on early delivery of the features that have the highest business value and not wasting money on the features that don’t.
IT agility is driven by three major innovations: agile development, Software as a Service (SaaS), and Web 2.0 social networks. However, without agility in development and software releases, the innovations of service-oriented architecture (SOA) and Web 2.0 are elusive.
There are three costs savings for enterprise IT agility proven through benchmarking analysis:
- Lean flow provides more productive development organizations.
- Better prioritization delivers the most valuable software first.
- Faster time to market and incremental delivery returns income sooner.
To realize those benefits, you and your team must develop, communicate and implement an effective agile enterprise adoption driven by a highly visible roadmap. Since the late 90s, agile adoptions have followed a ground-up and incremental funding approach as early adopters proved the benefits and scalability of agile in the enterprise. Starting in 2005, leadership-led or top-down approaches have begun to dominate the scene. These larger and more systemic approaches are required for organizations that need to act fast to derive short-term gains.
For managers and directors doing their budget planning now, the next three sections outline the proof points for agile, a roadmap to enterprise agility, and the implications on this roadmap from having to make savings cuts ahead of investment.
Proven impact of enterprise IT agility
Many large and distributed development organizations have proven the positive financial impact of agile over the past five years. These findings were quantified in the Agile Impact Report. In that study, QSM Associates benchmarked Agile teams against a database of 7,500 projects and delivered the following results. On average agile teams working with Rally were 25% more productive, had 50% faster time to market, and delivered one-fourth the number of defects. (Those teams not working got 50% of those results.)
Given those improvements, it is becoming a business imperative to adopt agility, especially on your mission-critical applications. In the face of cuts and with a long-term outlook toward enterprise agility, you can now see your way to a 25% savings in 2009.
Enterprise agile adoption roadmap
Like any mission-critical systems or initiative, you need a vision and roadmap to steer your adoption and rally the troops. During the past four years, an approach fashioned from Lean manufacturing concepts and adopted in an incremental approach has proven very effective. The following illustration depicts that method.

There are three keys to effectively managing this process:
- Work incrementally, in an agile fashion, through the steps and gain proficiency before widespread scaling.
- Develop a vision/roadmap and change backlog with key executives before you attempt to move up to step 3 and beyond.
- Share the vision and roadmap with the entire organization and manage the rollout in a collaborative fashion with complete transparency.
Many of these rollouts have started with a grassroots effort to get to Step 1 and Step 2. With the help of external coaching and parallel tool rollouts, many companies have taken more aggressive, “flash-cut” moves with top-down leadership and investment to jump to step 3 in the roadmap within months.
Flash-cut approaches
Given the pressure and opportunity of this crisis, as well as the increasing number of public proof points showing how large organizations can quickly transition to agile, you might be thinking about your ability to do accelerate your adoption and capture savings in 2009 from your efforts. From my experience, there are three things to heed while considering this:
- Adopting agile needs complete management buy-in and a true sense of urgency. Many enterprises that have done this have used phrases like “burn the life rafts.” A recent Gartner report, “Case Study: Inovis Uses Agile Methods to Accelerate Product Development,” says, “The ‘big bang’ adoption approach is high risk, but it works in companies or business units with high levels of risk acceptance, and it can manage the ensuing organizational change.” What is it going to take for your management team to get buy-in to adopt Agile on a major portion of your organization? I assume the current recession will amplify any existing business needs.
- You are going to need a strategic partner to help you manage this organization change effort. I do not know a company that followed the flash-cut approach without an outside coaching or consulting firm. As a result, you will have to budget for this investment and the time to choose and schedule them. These partners will help you build the organization capacity for agile while also supporting the professional development of your middle managers as the organization becomes flatter and leaner.
- This is a whole system change from a world of plan-driven to value-driven ideas. As a result, you will see immediate changes in your process, organization, and technology. This transition will set up a culture of continuous improvement and even drive changes in your overall development and business strategies. To make this transition go well, you are going to need to implement a collaborative project management solution to provide visibility across your development teams. Enterprise IT agility does not scale or distribute around the world without it.
Don’t waste a crisis
We don’t know how long or how deep this recession will be. Belt-tightening and staffing cuts almost seem inevitable. You can either reduce costs by just cutting your budget, or you can use this opportunity to make systemic changes in your business. I strongly urge you to make your cuts in parallel with investment in the long-term to avoid fixes that fail.
Provided you have a longer-term vision of your organization around agile software development, some outside coaching to help accelerate your adoption and solution for distributed management, you can take advantage of this crisis to make big changes very quickly. Enterprise IT agility is proven to do that — more so than investments in technology point solutions that only have a point in time savings. Most important, this approach will help ensure the savings from today’s cuts do not create worse problems in the long run.
Tags: Agile Impact Report, agility, Barack Obama, enterprise, layoffs, leadership, Lean, Moore's law, QSM Associates, Rahm Emanuel, roadmap, Ryan Martens, SaaS, scalability, social networks, Software as a Service, Tom Poppendieck, Web 2.0
On Monday at SD West, Scott Ambler presented recently updated survey results from a 600 person survey on Agile Development. His results are just the latest in a series of surveys around the move toward Agile Development. Scott’s results came with an assertion that the Agile development trend has “Hit the Wall.” Though Scott could ask that question based on his results, I suggest that he stop and ask the question, Why does his survey show no additional adoption since 2005, but other surveys shows a completely different story? I can not answer that question, but it would be great for Scott to go to the next level.
As a result of Scott’s quote, I decided to dig into what we can learn about Agile adoption in the marketplace and what it means to a software development organization today.
First, I dug into other surveys’ that are represented well at Methods and Tools and the latest information from Forrester. Carey Schwaber has updated their survey of 1,017 North America and European enterprises. The survey was done in Q3 2007, reported in February at “Agile Enterprise Adoption in 2007“.
She found that:
- 26% are Already Using Agile and an additional 42% are aware
- Adoption of Agile increased 56% from 17% in 2006, to 26% in 2007
- Awareness increased 45% from 29% in 2006, to 42% in 2007
Her conclusions were as follows:
- Agile adoption has accelerated
- Large Enterprises are more likely to adopt Agile
- Financial Service sector is the leading the pack to take Enterprise adoption
- Agile adoption is correlated with adoption of open source, SOA, ALM and SaaS
The Methods and Tool survey found that from 512 respondents in February 2008 versus 232 in 2005 that:
- Overall usage had increase by 77 % in adoption from 2005 to 2008
- Between fully deployed, partially deployed and partially implement the 2008 versus 2005 results looked like this: (48% in 2008 compared to 37% in 2005)
- Fully Deployed 2008 – 17% and in 2005 – 8%
- Partially Deployed 2008 – 14% and in 2005 – 12%
- Partial implementation 2008 – 17% and in 2005 – 17%
As an organization adopting or scaling agile, I know that I would like to know three things:
- Is this a fad?
- Am I behind the curve in adoption?
- What real benefits are coming as a result of these efforts?
First, the accelerating year over year adoption and awareness rates point to the fact that is not a fad that it is not flaming out.
Second, if you were to plot this against a normal distribution curve that follows an empirical rule where 68% of the curve is one standard deviation from the norm, you would get a picture like this:
Where the area under the curve represents the entire population of adopters, you might come to the following conclusions:
- Agile adoption is across the Chasm (into the early mainstream area) by everyone’s accounts with between 17% (Ambler), 26% (Forrester) and 31% (Methods and Tools) of the market using/having deployed Agile.
So are you behind the curve? That really depends on what market and technologies you are using:
Yes, if you are building web 2.0, SOA, SaaS or with Open Source tools
Yes, if you are in the Financial Services Industry
Yes, if you think of your development team in the early mainstream or pragmatic adopter.
No, if you are using mainframe, embedded or client server technologies
No, if you are in the retail and public sector industries
What is the ROI and benefits of Agile Adoption?
- Studies like the QSM studies on BMC’s Agile Adoption are showing great results with 4X improvement is delivery speed, 11% lower defect counts for and 20 to 50% productivity improvements.
Though Scott’s survey showed flat growth in adoption, I believe he needs to look at his survey population to understand the discrepancies from the other surveys. All the other surveys point to periods of continued growth as Agile becomes more mainstream across many industries and technologies.
Tags: Agile, Agile Development, development process, enterprise, Forrester, lower defect counts, Open Source, QSM Associates, roadmap, ROI, SOA