Rally Software Development Joins Sforce Ecosystem to Further the Real-Time, Customer-Driven Enterprise
Through Salesforce, Rally achieves an industry first: enabling development organizations to seamlessly bring customer issues directly into the Agile software development process
BOULDER, Colo., July 18, 2005 - Rally Software Development, the leader in knowledge, coaching and on-demand tooling for scaling Agile software development, and salesforce.com [NYSE:CRM], the market and technology leader in on-demand customer relationship management (CRM), today announced that Rally has met salesforce.com's rigorous certification standards. Tightly integrated with Salesforce via the Sforce on-demand platform, and immediately available to salesforce.com customers, Rally's new Release 5 provides automated capabilities for integrating customer-reported requests and defect reports directly into the Agile software development process to drive the real-time, customer-focused enterprise.
"Salesforce.com ensures the voice of the customer is captured, and Rally ensures the voice of the customer is incorporated into the Agile software development process," said Doug Stein, vice president of development and technology at Learning.com. "Combined, we're able to formalize and automate how customer input is built into each iteration of our Web-based products."
"Rally's integration with Salesforce illustrates the incredible breadth and depth of new and innovative applications our Sforce on-demand platform enables," said Mike Kreaden, director, Sforce ecosystem development. "Together, Rally and salesforce.com are providing software-driven companies with the ability to further leverage the information they receive from customers by extending that feedback to development teams."
Rally combines the knowledge, coaching and tooling needed by the enterprise to dramatically shorten their software release cycles using Agile development practices. Rally is the only on-demand subscription Web service for managing all aspects of the Agile development lifecycle. It improves collaboration among larger or distributed teams, and gives software-driven organizations unprecedented visibility into project features, quality and status to successfully produce software in rapid, fully-tested iterations. As a hosted Web application, Rally starts fast and scales easily across all geographies and platforms with no IT burdens.
With Rally Release 5 and its integration with Salesforce, customer-reported feature requests and defect reports captured in Salesforce can flow into Rally where they are managed as part of the development process. The development teams can then easily publish status updates from Rally back out to Salesforce, giving help desk staff and customers entirely new levels of visibility into high-priority updates.
"Rally believes that the software development process is a lifecycle that needs to start and end with the customer," said Tim Miller, CEO of Rally. "Now with a formalized relationship with the industry's leading CRM solution, Rally continues to scale Agile software development practices that enable companies to rapidly deliver high value functionality to their user base."
The Rally product integration is made possible through Sforce, salesforce.com's on-demand integration platform. Today, a variety of systems and platforms, including enterprise applications, desktop solutions, mobile devices and IP phone systems integrate with Salesforce and Supportforce via the Sforce Web service API, making key business information available to users from all of their favorite applications and tools.
The Sforce client/service integration platform allows solution developers to customize, integrate and extend Salesforce to create sophisticated custom CRM solutions. In contrast to traditional packaged software, Sforce allows developers to use the tools they already know and love from IBM, BEA, Borland and Microsoft, and open source solutions like Perl and PHP, to build CRM integrations and applications with record speed and success. Leveraging standards and technologies from the Service Oriented Architectures (SOA), Sforce continues to demonstrate how on-demand platforms are a central part of the new enterprise IT strategies. Free access to the Sforce community, as well as more information on the Sforce Developer Program, is available at http://www.sforce.com.
About salesforce.com
Salesforce.com is the market and technology leader in on-demand customer relationship management (CRM). Through its award-winning salesforce.com family of products including Salesforce (http://www.salesforce.com) and Supportforce (http://www.supportforce.com), the company provides a comprehensive suite of CRM applications to help enterprises of all sizes, industries and geographies meet the complex challenge of sharing and managing information on-demand. Salesforce and Supportforce are built on the Sforce client/service integration platform and include the Customforce tool for complete on-demand customization. Sforce (http://www.sforce.com) and Customforce (http://www.customforce.com) allow customers and independent software vendors to customize and integrate salesforce.com's products, as well as build their own on-demand enterprise applications. As of April 30, 2005, salesforce.com manages customer information for approximately 15,500 customers and approximately 267,000 paying subscribers including Advanced Micro Devices (AMD), America Online (AOL), Automatic Data Processing (ADP), Avis/Budget Rent A Car (Cendant Rental Car Group), Dow Jones Newswires, Nokia, Polycom and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM". For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.
About Rally
Based in Boulder, Colo., Rally Software Development was founded in 2002 with a mission to improve the profit and ROI of software-driven companies through the adoption of a new class of Agile software development management solutions. Rally enhances development productivity and agility with an on-demand, hosted subscription service that provides unmatched coordination and management of the entire Agile software development lifecycle. Rally is backed by Mobius Venture Capital and Boulder Ventures, with a technical advisory board comprised of luminaries in the Agile community and software development industry. For more information about Rally, visit the company's Web site at www.rallydev.com
Press Contact: Anne Greenhaw
303-565-2832
anne@rallydev.com

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