The Lean Startup: Interview with Bestselling Author, Eric Ries

How to use continuous innovation to create radically successful businesses.
Author of The Lean Startup
Rally Founder & Chief Technology Officer
Rally Chief Technology Officer
Feb 2, 2012

10:00am - 11:00am PST

February 2nd: Eric Ries joins Rally to discuss the Lean Startup, a set of practices for helping entrepreneurs increase their chances of building radically successful businesses. You will:

  • Hear how to use Build, Measure, Learn cycles to identify what customers really want
  • Discover how Agile and Lean practices plus validated learning create more innovation and maximize efficiency
  • Learn how even the largest global organizations can put these methods into practice

Who should attend?

Executives, VPs of Development, Program, Portfolio and Product Managers looking to shorten product development cycles, measure actual progress and help their organizations learn what customers actually want.